Jonathan Taylor Group
Brand Identity
Jonathan Taylor Group, one of Washington DC’s most sought-after luxury real estate teams, needed a refreshed identity to match their stature within TTR Sotheby’s International Realty. The project included a complete redesign — a new logo mark, art direction of headshot photoshoot, a website powered by Luxury Presence, and a social media strategy.
Photography Art Direction
This photoshoot was designed to elevate traditional real estate imagery by blending Vanity Fair–inspired editorial drama with the refined legacy of Sotheby’s. The result is cinematic, statement-driven portraiture that captures both individual presence and collective brand distinction.
Photography: Hunter Scott Imagery
Website
The new website, built on Luxury Presence, was selected for its robust IDX integration, which feeds the team’s latest Multiple Listing Service (MLS) to the site. This solution allowed the team to avoid the burden of manually updating listings, ensuring their website always reflected the most current properties with minimal effort.
